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I’ve been thinking talking a lot lately with people about the “post app era“. Clearly I’m not the only one.

At some point, and more quickly than we expect, even the structure of the app itself is going to go the way of skeuomorphic design.

It’s not totally clear what will replace it but the age of the computer as AI biome is coming.

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“You know how your camera phone makes the shutter sound every time you take a photo? That's a great example of skeuomorphic design.” - Invision 🙂

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A thought-provoking and insightful article!

As the creator of a highly horizontal product I may be biased, but I also feel that such products are well positioned.

One reason why horizontal products are well positioned could be is that they already often serve as "hubs" for their user base, providing a central platform for managing diverse tasks and processes. This makes them an ideal foundation for AI-driven customization and automation, as they can easily integrate with AI technologies and adapt to the specific needs of different industries.

As an example, I can't think of a single feature in our platform where augmenting it with AI wouldn't lead to significant improvements in efficiency, user experience, and adaptability.

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Thank you for sharing these thoughts. And when I read them I agree. It’s probably why horizontal products will have a higher survival rate in this new era of software.

There is for sure going to be some very interesting moments in the next couple of years.

This spring will probably be referred to as the AI spring. And I’m hindsight it might even look calm. Even tho right now everything is moving at light speed.

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May 11, 2023Liked by Linus Ekenstam

Amazing article. Love the perspective. Highly recommend.

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Thank you so much 🙏🏻 really appreciate that.

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